'When given the choice, you will find a good selection of people opting for high-end specialty coffees at restaurants, much in the same way that people are aspiring to eat better food and drink better wines.'
'The quality of the coffee in pods varies from run of the mill to - in the case of the Difference Coffee Company - extraordinary.' - FT How To Spend It
'The Difference Coffee Co has come up with the ingenious idea of putting such exalted names as Wild Kopi Luwak, Hawaii Kona Champion and Jamaican Blue Mountain into capsules that fit a Nespresso machine. ' FT How To Spend It
'I’m not quite sure how he did it, but somehow Amir managed to wedge a place for Difference among the bidders at a few of the most prestigious and rigorous coffee competitions in the coffee loving universe' - Chris Osburn
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